← Zambia · University of Lusaka
Bachelor of Science in Marketing
University of Lusaka · Lusaka
About this programme
Four-year programme in marketing combining core marketing strategy with consumer behaviour, branding, digital and social-media marketing, market research, and data analytics. Aligned with Zambia's growing FMCG and digital-economy sectors.
Entry requirement
Entry requirement: 25 points or better. In Zambia a lower total is stronger, so a total at or below 25 meets this requirement.
Programme facts
| Qualification | BSc |
| Institution | University of Lusaka |
| Faculty / school | School of Business and Management |
| Duration | 4 years |
| Location | Lusaka |
| Maximum points (lower is better) | 25 |
| Accreditation | HEA-registered |
| Funding / sponsorship | HELSB (Higher Education Loans and Scholarships Board): Zambia's government student loans board provides GRZ loans to first-year undergraduates at designated public universities — watch for per-institution adverts on helsb.gov.zm/news_and_updates/. |
Careers this programme leads to
Marketing Officer Brand Manager Digital Marketing Specialist Marketing Researcher Account Executive Social Media Manager Content Strategist Marketing Analyst E-Commerce Marketing Manager Customer Insights Analyst
Source
Published by https://web.unilus.ac.zm/programs/bachelor-of-science-in-marketing/.
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