← Ethiopia · St. Mary's University
Marketing Management
St. Mary's University · Addis Ababa
About this programme
Combines marketing theory, consumer behaviour, brand management, and digital marketing to prepare graduates for commercial and promotional roles. Students analyse markets and develop strategies to grow businesses.
Entry requirement
Entry requirement: at least 50 points.
Programme facts
| Qualification | Bachelor of Arts |
| Institution | St. Mary's University |
| Faculty / school | Faculty of Business |
| Duration | 4 years |
| Location | Addis Ababa |
| Minimum points | 50 |
| Accreditation | ETA |
| Funding / sponsorship | Higher Education Cost-Sharing Scheme (Ministry of Education): Ethiopia government deferred loan covering tuition, boarding, and meals for public university students, repaid as a Graduate Tax of 10% of monthly salary for up to 15 years after employment — apply through your university's Dean of Students office at registration. |
Careers this programme leads to
Marketing Officer Brand Manager Sales Representative Market Research Analyst Advertising Coordinator Digital Marketing Specialist Product Manager Public Relations Officer Trade Marketing Executive Customer Insights Analyst
Source
Published by https://smuc.edu.et/undergraduate-degree-programs/.
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